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Article: Story of Frankie & Claude

Story of Frankie & Claude

Story of Frankie & Claude

I am Samantha, the Founder behind Frankie + Claude, and also the "Frankie" part of our name. Frankie & Claude is inspired by mine and my husband's middle names, which are both family names that go back generations and generations in each of our families.

After graduating from art school I took a detour from design to work in the legal field for nearly a decade, though constantly pursuing artsy projects for fun on the side. Designing stationery began as a creative outlet. Inspired by my passion for design and creativity, what began as a weekend hobby eventually grew and grew until my hobby became a business that I was very passionate about growing further. 

Fall 2015 marked an incredible moment. With encouragement from my husband, I took a leap of faith and quit my paralegal job to pursue running my business full-time. I've never looked back and could not be happier. In 2017 we won Best New Product award for our line of funny Award Ribbons at our first ever wholesale tradeshow. In 2018 we opened our first little studio space.  I am so fulfilled to be able to do what I love everyday, and working with my shop dogs at my feet is pretty amazing too. Since this little business began our family has grown to include 2 beautiful amazing kids, and I have never been more thankful for the flexibility that owning my own business offers. 

Frankie & Claude has grown and changed over the years as I've found my design rhythm and style that is uniquely my own; a thoughtfully designed and carefully curated stationery and lifestyle brand. Our goal is to bring a little more color and humor into your everyday life. We celebrate life's moments, big and small, and remind you to never take yourself too seriously.

We are so honored to have been featured on numerous websites, print and media outlets, including:

Real Simple Magazine
Joanna Gaines' Magnolia Journal
Good Morning America
Buzz Feed
Country Living Magazine
Martha Stewart Weddings
Stationery Trends Magazine
Gift Shop Magazine
Oh So Beautiful Paper

From the bottom of my heart, thank you for taking the time to browse our shop. Thank you for shopping small, for supporting a women-owned business, and for following along our journey. People like you make Frankie & Claude a reality, and we are endlessly grateful. We hope you enjoy the color, find some beautiful things and some things that make you laugh a little too.


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